“What was the one decision that changed everything?” 💎
When people look at success stories, they often ask the same question:
“What was the one decision that changed everything?” 💎
It’s tempting to believe in a single turning point — that one brilliant move that defines an entire career. But as Anne Mahlum, the $90 million founder of [solidcore], reminds us, growth doesn’t come from one grand moment. It comes from a hundred small, intentional choices — all guided by one clear vision.
✨ The Day She Wrote the Vision
Anne still remembers the day she opened her first solo [solidcore] studio. That same day, she wrote herself a note that said:
“I’m going to open a hundred of these — and I’m going to sell it.”
That wasn’t wishful thinking.
It was direction.
It was clarity.
It was commitment.
She didn’t say, “Let’s see how this goes.”
She said, “I know exactly where I’m going.”
And that single act of certainty became the foundation for everything that followed.
🧭 Clarity Makes Decision-Making Easy
Anne said that having that vision made every decision simpler.
“Every choice I made was in support of that vision.”
There was no hesitation, no constant guessing, no chasing after every shiny idea that came along. If it aligned with her long-term goal — it was a yes. If it didn’t — it was a no.
That’s the kind of clarity that saves you from burnout, confusion, and wasted energy. Because once you know where you’re going, you no longer ask if — you only ask how.
💼 The Second Key: Consistency in Leadership
Anne also spoke about the importance of staying grounded in her ethics, leadership, and consistency.
“It wasn’t just one trait — it was a bunch of small decisions along the way. You must be consistent in your ethics and your vision.”
That’s what separates temporary success from lasting legacy. Anyone can have ambition for a season — but those who lead with integrity and alignment build empires that stand.
🌿What We Can Learn
Anne Mahlum’s story isn’t just about fitness studios — it’s about focus, faith, and following through. It’s about making your first note-to-self your lifelong compass. Because success doesn’t ask for perfection. It asks for direction.
🪞 Journaling Prompt
If you opened your next “studio” — whatever that means for your life or business — what would your note to yourself say?
What vision would you be brave enough to commit to on day one?
And how would your choices shift if you acted like that vision was already inevitable?
Final Thought:
Your vision is your filter. Once you know what you’re building, every “no” becomes easier, and every “yes” becomes powerful.
That’s how Anne Mahlum built a $90M company — one clear, consistent, uncompromising decision at a time.
Salima
Just me thinking out loud over here